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 Rage Baiting on Social Media

An image of a person using a phone with angry and sweary emjojis peppered around the phone

Photo by Porapak Apichodilok from Pexels: https://www.pexels.com/photo/person-using-phone-367273/ Image edited on Canva

Producer: Nicole Symens

Rage baiting is when a piece of content is published online with the intention of provoking an emotional reaction, often anger. This episode explores the epidemic of rage baiting on social media and how it can be used as a tool for engagement.

Featured in this story: Dr Lucy Baker, Lecturer at Griffith University School of Humanities, Languages, and Social Science; Debbie Levitt, MBA is the CEO of Delta CX and a CX and UX strategist, designer and trainer.

Photo by Porapak Apichodilok from Pexels: https://www.pexels.com/photo/person-using-phone-367273/; Image edited on Canva

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